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Underscore Talent

Underscore Talent Signs Leading ‘Call of Duty,‘ ’Valorant’ Players to Gaming Division

Underscore Talent has picked up a group of leading esports players and gaming content creators, including those who specialize in games like Call of Duty, Valorant, Dota and Apex Legends. The esports players joining Underscore’s gaming roster includes Sam “s0m” Oh, a 20-year-old Valorant player who competes for the NRG esports organization; Anthony “Shotzzy” Cuevas-Castro, […]

‘5-Minute Crafts’ Owner TheSoul Publishing Acquires Majority Stake In Underscore Talent

TheSoul Publishing, the publisher behind the viral 5-Minute Crafts YouTube channel, has acquired a majority stake in the management firm Underscore Talent, the companies said on Tuesday. TheSoul and Underscore Talent will continue to operate independently, though Underscore Talent co-CEOs Reza Izad and Dan Weinstein will join TheSoul Publishing’s board, while TheSoul’s vp content distribution, […]

‘Gracie’s Corner’ Children’s Show Signs With UTA, Underscore Talent

Gracie’s Corner, the children’s entertainment company behind the popular animated YouTube series of the same name, has signed with UTA and Underscore Talent. In 2020, the Hollingsworth family — parents and educators Javoris “Jay” Hollingsworth and Arlene Gordon-Hollingsworth and their daughter, Graceyn “Gracie” Hollingsworth — were inspired by the lack of diverse children’s entertainment to […]

Makeup Artist Tati Westbrook and TikTok Star Sandra Kwon Sign With Underscore Talent

Underscore Talent has signed a group of creators across beauty, comedy, gaming and dance, including beauty YouTuber and makeup artist Tati Westbrook and TikTok star Sandra Kwon (known as @jeenie.weenie). Included in the recent round of signing are the dancers Trechelle and Treona Andino, known as the Splash Twinz, and Twitch streamer Becca “JustaMinx.” “Tati, […]

Underscore Talent Signs ‘Hype House’ Member Vinnie Hacker, Adds 3 Managers (Exclusive)

Vinnie Hacker, a TikTok creator who recently appeared in Netflix’s Hype House reality series, has signed with the management firm Underscore Talent. The creator is following his manager Nick Schlegel, who recently joined Underscore as a manager after nearly two years at TalentX Entertainment. Along with Schlegel, Underscore has brought on Amanda Marzolf — formerly a partner […]

Underscore Talent Adds Photographer Jordan Matter, YouTuber Stephen Sharer and More to Digital Roster

Management firm Underscore Talent has added a slew of upcoming digital talent to its roster, including photographer Jordan Matter; YouTubers Stephen Sharer, Matt Yoakum (a.k.a. Matt Slays) and Rebecca Zamolo; and TikTok creator Zach Jelks. The digital creators are joined by fitness influencer Ashley Nocera, model Erika Costell, home chef Gustavo Figueroa (a.k.a. El Guzii […]

Underscore Talent Launches Gaming Division With Members of FaZe Clan, OpTic in Roster (Exclusive)

Underscore Talent has launched a gaming division with esports and gaming stars like Swagg, CodeMiko, Aydan, H3CZ and Scump signed to its roster. The division is led by Daniel Kang, who joined Underscore after nearly five years at UTA, and Bill Kenney, who founded the esports consultancy firm WK Advisory Group before joining Underscore. Kang […]