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NBC is ready to catch a wave to Hawaii.
The network is teaming with Imagine TV to reboot the 2002 surf movie Blue Crush.
The drama, which is in development, is being written by Hannah Schneider (Reign), who will executive produce the Universal Television drama alongside Imagine’s Brian Grazer and Francie Calfo. Jillian Kugler will oversee for Imagine.
As in the feature — which spawned a direct-to-video sequel — the NBC take tells the story of female empowerment and ambition in the world of Hawaii’s North Shore. In the wake of a tragic accident, a surfer works to revive her career and bring pride to a local community threatened by commercialism and dangerous surf politics. Even in paradise, you never know what chaos is brewing inside the barrel.
Kate Bosworth, Michelle Rodriguez and Sanoe Lake starred in the original film, which was written by Lizzy Weiss (Switched at Birth) and John Stockwell. Imagine Entertainment produced the movie, with Grazer credited on the Universal Pictures release. Produced on a budget of $25 million, Blue Crush grossed $51 million worldwide.
Reboots continue to remain in high demand this development season as broadcast, cable and streaming outlets look for proven IP in a bid to cut through a cluttered landscape of more than 450 original scripted series. Also in the works this season are reboots of Roswell (The CW), The Nice Guys (Fox), True Lies (Fox), The Jetsons (ABC), The Munsters (NBC), Starsky and Hutch (Amazon) and Party of Five, the latter of which is currently being shopped. Key to the remakes is having the original producers involved in some capacity — which Blue Crush has with Universal, Imagine and Grazer — as more studios look to monetize their existing film libraries.
Schneider is repped by Silent R. Management. Imagine Television counts Fox’s Empire, Nat Geo’s Genius and Netflix’s Arrested Development among its credits.
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