China’s government has banned fruit drinks that mimic blood and are sold in medical blood bags, which have become popular with young fans of vampire shows like The Vampire Diaries.
The Wall Street Journal reported that the China Food and Drug Administration (CFDA) released a statement warning consumers to avoid buying drinks dubbed “The Vampire Diaries drink” or any other drinks with the label “vampire.”
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It has also banned all products packaged in fake blood bags.
Citing concerns over English-only labeling and a lack of official permits for sale in China, the CFDA also raised concerns that these products violate social integrity and moral principles, said the Journal, quoting the CFDA statement.
Streamed illegally on Chinese websites, The Vampire Diaries has been a huge hit in China, creating a youth-led fascination with vampires, zombies and all things supernatural in the country.
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