Christina Hendricks, Lea Michele, Jessica Alba Get Primo Seats at Atelier Versace Show

The Atelier Versace couture show in Paris was a veritable Glee reunion with Lea Michele and her costars Corey Monteith (whom she’s also dating) and Matthew Morrison in the front rows. Mad Men bombshell Christina Hendricks was also there, along with actresses Elizabeth Banks and Jessica Alba.

Why so many TV stars at the fashion house’s couture extravanganza? Why not. The Emmys are right around the corner. And celebrities are celebrities and couture houses are courting press coverage like never before. 

Despite the euro-zone debt and China’s economic slowdown, European designers are ramping up their couture collections — and some are launching brand new ones — to take advantage of the growing Asian and South American market for exclusive higher-priced clothing.

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Turns out the very rich really are different from you and me. They are still very very rich.

As strange as it sounds, the demand for luxury is not abating — it’s actually increasing. On Sunday, Donatella Versace presented her first couture show in eight years. Following Jean Paul Gaultier‘s spring 2012 couture collection —  his muse was the late Amy Winehouse — revenues reportedly jumped 23 percent. Karl Lagerfeld’s Chanel spring couture also elicited strong sales; the legendary designer will show his fall couture collection on Tuesday in the Grand Palais.

Meanwhile, expectations are high for Raf Simons debut of the Christian Dior couture show taking place Monday. Stay tuned for more Paris couture-and-celebrity news on Fash Track.