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CNBC is expanding its current slate, adding its first reality series in primetime, Treasure Detectives and The Car Chasers, to debut next year during CNBC Prime.
From Endemol USA, the weekly, one-hour Treasure Detectives features fakes and forgeries detective, Curtis Dowling, and his investigative team as they dig into the history of potential counterfeit items using high-tech science. The ITV Studios America-produced The Car Chasers — airing after Detectives — will follow Jeff Allen and Perry Barndt as they travel the country looking to buy/sell cars.
Both series will launch Tuesday, March 5, 2013 beginning 9 p.m.
Additionally, CNBC has announced four unscripted projects it is developing, touching on the musical world, sports gambling, second chances and America’s turnaround king.
“The conflict between fear and greed and buy and sell plays out on our air everyday so there is great opportunity to extend those themes into primetime,” said Mark Hoffman, CNBC president and CEO. “Reality is ever-expanding and with our unique content focused on money, CNBC is well-positioned to influence the genre.”
“CNBC is collaborating with some of the most creative minds in reality to develop primetime content that appeals to a broader audience yet still embodies the network’s distinct brand and inherent themes,” said Jim Ackerman, CNBC’s svp primetime alternative programming. “We’re looking forward to launching our first two series in March and growing CNBC Prime in the months ahead.”
CNBC Prime will include new reality programming, documentaries and series like American Greed and Crime Inc.
CNBC announced its first development slate of reality series in July.
Full synopses about the four projects in development below:
THE NEXT BIG BIG THING (working title)
Produced by Original Media with Charlie Corwin as executive producer.
When Charlie Walk ran Columbia Records, he nurtured stars like Mariah, Bruce and Beyonce. He did it with great instincts and a flair for marketing. Now, he’s taking those same skills and applying them to the world of start-ups. His company, JWalk, is a brand building company that test drives new businesses with seed money. Walk and his team tinker and tweak these new concepts in hopes of creating new vibrant businesses. Of course, finding the next big thing is never a sure thing.
MONEY TALK$ (working title)
Produced by Turn Left Productions with Todd Crites and Jackson Nguyen as executive producers.
“Money Talk$” takes viewers inside the world of sports betting, a world dominated by Steve Stevens. As owner of VIP Sports, a handicapping business in Las Vegas, Stevens has a stable of agents that keep the phone lines running 24/7. But Stevens himself remains the king, the top closer, the highest earner. He knows the games, he’s got access to information and he delivers, for the gamblers who place a hundred dollars on a game to the whales who routinely wager six-figure bets. Stevens consults with the biggest sports betters in the world, including his good friend, the boxer Floyd “Money” Mayweather, who recently placed a million dollar bet on a college football game.
LIQUIDATE YOUR LIFE (working title)
Produced by Optomen USA with Ben Adler and Nicola Moody as executive producers.
Are you stuck in the wrong job? What would you do if you were given a chance to scrap it all and start over? Would you dump the suit and tie for flip flops and shorts and buy a bar on a Caribbean beach? Would you turn your back on the rat race to run a bed and breakfast in the country? “Liquidate Your Life” will allow average people to break the rut of their humdrum careers and jobs and reinvent themselves. With the help of two mentors – a business expert and a financial guru – families will see how every possession can be turned into working capital, which in turn could finance a brand new life. In the end, they’ll have to decide if they’re truly ready to liquidate their lives.
THE BIG FIX (working title)
Produced by THE Company with Justin W. Hochberg and Charlie Ebersol serving as executive producers.
Marcus Lemonis, self-made master of business turnarounds with a portfolio of over 100 successful companies, is doing something no one has ever done before. He’s putting over $2 million of his own money where his big mouth is in order to turn around failing companies all across America. Marcus will make you an offer you can’t refuse. And once he’s inside your business, he’ll do anything and everything to turn your business around. Even if it means firing the president, promoting your secretary or doing the work himself. If you have a business that’s in trouble and think your management team can survive America’s turnaround king, then you’re ready for “The Big Fix.”
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