Comedy Central to Launch in France

Comedy Central will launch in France, with the channel making its bow across platforms on Oct. 4

The channel’s flagship programs, such as The Daily Show With Trevor Noah, Inside Amy Schumer and Key and Peele, will be available in France alongside prank show The Dude Perfect Show, series I Live With Models, special event programming like The Roast and animated hits such as South Park.

The Daily Show and South Park will air in France the day after their U.S. premieres.

The channel will be available in 13 million households through telecom affiliates Bouygues, Free, Numericable, Orange, SFR and Videofutur, which will roll it out over the next month.

Google Play and iTunes will carry the channel OTT, and it will offer its SVOD services Comedy Central TV, Comedy Central Replay and Comedy Central Play over computers, tablets and mobile.

The company is also in talks with CanalPlus to distribute the channel in the future.

“Comedy as a genre has universal appeal around the world,” Amalia Martinez de Velasco, Viacom International’s senior vp entertainment brands for Southern and Western Europe, the Middle East and Africa, said in a statement. “We have successfully launched the Comedy Central brand in many regions across Europe, Africa and Middle East, and we are now very happy to bring it to French audiences, with its mix of premium and original content. Our focus is on bringing the best of our international production, tailored to the tastes of the French audience, not only long-form but also paying particular attention to short-form content, since France is one of the most innovative regions in terms of digital content and innovation.”

Viacom also opened a French studio to produce short-form content for social networks.

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