BritBox, the subscription VOD service recently launched in North America by BBC Worldwide and ITV, is making each new episode of U.K. soap opera Coronation Street, known as the world’s longest-running soap opera, available within 24 hours of its debut in Britain. Each will be available for 120 hours.
The ITV soap’s latest episode is now available on the service, which costs $6.99 per month after an introductory free-trial period, under its “Now” category.
Coronation Street, which has followed the everyday lives of a tightly knit community for 57 years, is the U.K.’s highest-rated soap.
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Soumya Sriraman, president of BritBox, said: “Coronation Street has been the most requested show for our service, and we know that subscribers and fans will jump for joy now that BritBox not only has the series, but will be running them stateside hours after viewers get to see them in the U.K.”
BritBox, also backed by AMC Networks, which has a joint venture with BBC Worldwide for cable channel BBC America, wants to offer “the most comprehensive collection of British television, across all genres, available anywhere in the U.S.”
It also features U.S. premieres of new dramas and a library of iconic series. Among the shows offered are New Blood from writer Anthony Horowitz, Tutankhamun from Guy Burt, the original version of The Office, Absolutely Fabulous, Blackadder with Rowan Atkinson, Gavin & Stacey with James Corden, Miss Marple starring Joan Hickson, Sherlock Holmes starring Jeremy Brett, as well as soap operas EastEnders and Emmerdale.
