Three weeks before its fourth season premiered on NBC, Good Girls became the most watched show on Netflix in the United States.
That’s according to Nielsen’s streaming rankings for the week of Feb. 15-21, during which U.S. Netflix viewers watched nearly 1.08 billion minutes of the drama starring Christina Hendricks, Retta and Mae Whitman. The show’s third season made its Netflix debut Feb. 16.
The big Netflix numbers for Good Girls aren’t a huge surprise: As The Hollywood Reporter has noted, while the series draws modest on-air viewership, delayed viewing and in-season streaming on Hulu and NBC’s digital platforms helped the show more than double its initial audience last year. (In fact, NBC says that measuring 35 days of ratings across platforms, season three was Good Girls‘ best to date among adults 18-49.)
The four most streamed titles for Feb. 15-21 were all acquired shows, with Grey’s Anatomy, Criminal Minds and iCarly following Good Girls.
Among original shows, Netflix’s Crime Scene: The Vanishing at the Cecil Hotel (806 million minutes) edged Firefly Lane (780 million minutes) for the top spot, in a reversal of the previous week. WandaVision continued its upward trajectory for Disney+, with users watching 720 million minutes of the series the week of its seventh episode debuting (up from 596 million the week before).
Netflix’s I Care a Lot was far and away the most watched movie of the week: Its 790 million minutes of viewing time (equivalent to about 6.7 million complete showings of the 118-minute film) more than tripled the second-place finisher, Flora & Ulysses (238 million) on Disney+. Oscar contender Nomadland also made the top 10 for its opening weekend on Hulu. It racked up 139 million minutes of watch time, or about 1.26 million full runs of the film.
Streaming platforms contend Nielsen’s methodology doesn’t capture the full scope of viewing on devices other than TV sets. Nielsen also only measures U.S. audiences, not those in other countries, and currently only includes Amazon, Disney+, Hulu and Netflix in its rankings.
Nielsen’s streaming top 10s for Feb. 15-21 are below. Original streaming films are marked with an asterisk.
1. Crime Scene: The Vanishing at the Cecil Hotel (Netflix), 806 million minutes viewed
2. Firefly Lane (Netflix), 780 million
3. WandaVision (Disney+), 720 million
4. Behind Her Eyes (Netflix), 677 million
5. The Crew (Netflix), 556 million
6. Bridgerton (Netflix), 380 million
7. The Crown (Netflix), 300 million
8. The Great British Baking Show (Netflix), 286 million
9. Cobra Kai (Netflix), 252 million
10. Longmire (Netflix), 248 million
1. Good Girls (Netflix), 1.08 billion minutes
2. Grey’s Anatomy (Netflix), 892 million
3. Criminal Minds (Netflix), 877 million
4. iCarly (Netflix), 863 million
5. The Sinner (Netflix), 744 million
6. Schitt’s Creek (Netflix), 692 million
7. Heartland (Netflix), 678 million
8. Outlander (Netflix), 621 million
9. Cocomelon (Netflix), 521 million
10. NCIS (Netflix), 510 million
1. I Care a Lot* (Netflix), 790 million
2. Flora & Ulysses* (Disney+), 238 million
3. Moana (Disney+), 222 million
4. To All the Boys: Always and Forever* (Netflix), 193 million
5. Finding ‘Ohana* (Netflix), 155 million
6. Frozen II (Disney+), 154 million
7. Frozen (Disney+), 144 million
8. Nomadland* (Hulu), 139 million
9. War Dogs (Netflix), 134 million
10. Avengers: Endgame (Disney+), 116 million