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Round one goes to Katie Couric. Monday’s Metered Market ratings give her a rather decisive win in the battle of new daytime talk shows, beating rookies hosted by Steve Harvey, Jeff Probst and Ricki Lake by wide margins.
The first outing for Katie pulled a 2.8 household rating and an 8 share in the top 56 markets. That ties the 2006 premiere of Rachael Ray for the biggest premiere numbers for a daytime talker since Dr. Phil in 2002.
For a week, Steve Harvey — which bowed Sept. 3 — had held the title of best premiere since Dr. Oz in 2009, posting a 1.5 rating in households and 4 share. Harvey’s syndicated talker ranked a strong second to Katie on Monday.
The Jeff Probst Show came in third, with the longtime Survivor host’s daytime entry earning a 1.0 rating and a 3 share.
Falling behind was The Ricki Lake Show. The host, whose previous talker ran from 1993 to 2004, pulled a 0.8 rating and a 2 share. It should be noted, though, that Ricki Lake is the only daytime freshman affected by Cablevision-Tribune carriage dispute, which meant WPIX New York not air the show.
Couric, who built on the lead-in from the recently displaced General Hospital by 12 percent, also bested the second-season premiere of Anderson Cooper‘s talk show. Anderson returned to a 1.3 rating and 4 share.
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