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Fox is going into Labor.
The network is developing an unscripted reality series titled Labor of Love about women in their 30s and 40s who have made the decision to have a child.
When faced with the prospect of having a baby later in life, the women are faced with the option of either finding a partner to have the child with or finding a sperm donor. It remains to be determined how many women the reality series would follow on their quest to motherhood.
Currently in the early stages of development, the project hails from Howard Owens and Ben Silverman’s Propagate Content and Desiree Gruber (Project Runway). Alex Duda, Jerseylicious creator and formerly of Steve Harvey and The Tyra Banks Show, would act as showrunner if the project is picked up to series.
Labor of Love is one of the first projects in development under Fox’s new alternative head Rob Wade. Wade, a former showrunner on Dancing with the Stars, was named president of alternative entertainment and specials in February. He is the first person to hold that title since Mike Darnell.
Since the loss of American Idol in 2016, Fox has relied on competition series like MasterChef (and MasterChef Junior), So You Think You Can Dance, American Grit and the recently renewed new additions of Beat Shazam and Love Connection.
Fox also recently ordered singing competition The Four, based on an Israeli format, as ABC readies the upcoming revival of Idol.
Silverman and Owens co-created and are currently executive producers on Apple’s Planet of the Apps reality competition series. Silverman is also an exec producer on The CW’s critical darling Jane the Virgin. Gruber is an exec producer on Project Runway and its various spinoffs.
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