MIPTV: Marc Anthony, ViacomCBS to Partner on Comedy Series ‘Liked’

Multi-Grammy and Latin Grammy Award-winning musician Marc Anthony has another project set up with ViacomCBS International Studios (VIS), a comedy set in the world of social media. 

Liked is described comedy series about a millennial who does whatever it takes, including lying, to achieve fame as an online influencer. Anthony and VIS president JC Acosta announced the project Wednesday during a prerecorded keynote session as part of the digital MIPTV international television market. 

The series will feature Anthony’s music, and the multitalent will serve as both executive producer and executive music producer for the show. Anthony’s Magnus Studios shingle will produce. Gabriela Tagliavini created Liked and will direct the series. 

Liked will be the second collaboration between VIS and Magnus, joining the animated kids’ series Gloria Wants to Know It All, which follows an alpaca from the city who spends time at her grandfather’s house in the country, and as a result, learns about Latin American culture.

Both series are part of a first-look deal between Magnus and the studio announced last November. 

“Our continued partnership with Magnus Studios and a talented artist like Marc is a testament to our studio’s commitment to telling compelling, unique stories that resonate with audiences around the world,” said Acosta.

Added Anthony: “We are very excited and it is an honor to have the opportunity to work with ViacomCBS International Studios on these projects that mean so much to us and to share with the world stories that bring to light our culture.”