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Beginning Oct. 2 at 3:30 p.m. ET, MTV’s rebooted TRL will once again air from its original Times Square studio, to which 6,000 square feet and more windows have been added. “TRL was social media before social media existed,” says Nina Diaz, head of unscripted programming for the cable network.
And its relaunch will be even more social: DC Young Fly will host a TRL “squad” that includes influencers Tamara Dhia and Amy Phan, and viewers will be able to register requests via Facebook, musical.ly and other platforms.
DC YOUNG FLY
Age: 25
Social Swag: 5.2 million Instagram followers
Bio: The Atlanta comic, born John Whitfield, first went viral roasting Drake on Vine. He has appeared on Nick Cannon Presents: Wild ’N Out and appeared in BET’s New Edition miniseries.
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Dream Guests: “I want Eminem, Rihanna, Denzel Washington and Barack Obama. Everybody else is a plus.”
Who’s ready for @trl ??? Shit finna b littt #mtv
A post shared by Raised In ATL..DC4L RIP RICHIE (@dcyoungfly) on
AMY PHAM
Age: 26
Social Swag: 16 million Facebook views for a video set to “Uptown Funk!”
Bio: The DJ and social-media star has performed with Snoop Dogg and modeled for Nike and CoverGirl, and hosts a fashion program on Disney’s Maker Studios channel.
Her TRL Pantheon: “Avril Lavigne and Michelle Branch; they were my thing.”
TAMARA DHIA
Age: Declined to disclose
Social Swag: 44,300 Instagram followers
Bio: Born in Baghdad and raised in Nashville, Dhia — a professed sneakerhead — worked until recently as an anchor-producer for Complex, where she interviewed Zayn Malik and Kylie Jenner.
Dream Guest: “Rihanna. She just does not give a fuck, and you never know what she’s going to do.”
This story originally appeared in the Oct. 7 issue of Billboard.
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