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Pivot is, well, pivoting. The young millennial-targeted cable net announced Tuesday that president Evan Shapiro is leaving, and Participant Media’s Kent Rees will take on the role of general manager, assuming the helm of the young cable net.
Participant owns Pivot, which premiered in August 2013. Rees will continue to report to Participant Media CEO Jim Berk.
“Pivot is a growing network with a strong pipeline of original content and has expanded carriage to over 47 million homes,” said Berk. “During this time, Kent played an integral role in establishing the Pivot brand and managing overall channel operations. He and his management team are well positioned to further the network’s reach and impact. We thank Evan for helping to build Pivot into the successful network that it is today. We wish him the best.”
Rees was part of the founding team of executives involved in the network launch and was involved in creating and implementing marketing and branding strategies.
“I’m tremendously proud of what we’ve accomplished at Pivot since launching the network a little over a year ago,” said Rees. “We exist because of Jeff Skoll‘s vision that a story well told can change the world, and bringing that to TV is a unique opportunity. As general manager, I want to continue the network’s momentum in demonstrating that what you watch does make a difference.”
Pivot has been a niche player since its debut, but it has made some waves. Original series HitRecord on TV won an Emmy, and more than 300 hours of originals have already aired. It’s also made early forays into scripted, co-producing Australian comedy Please Like Me and premiering drama Fortitude in 2015.
Rees previously served as executive vp marketing for Current TV and also worked at IFC TV, where he helped spearhead the 2010 rebrand of “Always On. Slightly Off.”
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