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StartUp is booting back up for a third season.
Crackle has ordered 10 new episodes of the Martin Freeman-Adam Brody tech drama.
The season three pickup comes nearly two months after the launch of the hourlong’s second season, which saw the addition of star and producer Ron Perlman. Edi Gathegi (The Blacklist), Otmara Marrero (Graceland) and Addison Timlin (Californication) round out the cast.
StartUp was created by Ben Ketai, who also serves as a writer, director and executive producer on the show. Gianni Nunnari, Shannon Gaulding, Tom Forman, Andrew Marcus, Ray Ricord and Anne Clements also executive produce. Brody also produces. Critical Content and Hollywood Gang Productions co-produce the series.
“We are excited to open the writers room and partner with Crackle for season three of StartUp,” said Ketai. “This past season was exciting with nods to relevant and timely topics like corporatization of the internet, Bitcoin and the darknet that made for some great storytelling. But the series works because those headlines are juxtaposed with the personal stories of our characters and how the cost of ambition impacts their lives and the lives of those around them. We will take that narrative even further in this next chapter and look forward to bringing the StartUp family back together again in the new year.”
In addition to StartUp, Crackle’s original series slate also includes the TV adaptation of Snatch, the Dennis Quaid-led The Art of More, Bryan Cranston’s animated series SuperMansion, Chosen and Sports Jeopardy!
While Jerry Seinfeld’s Comedians in Cars Getting Coffee famously launched on Crackle, it moved to Netflix as part of a rich overall deal with Seinfeld signed earlier this year that includes stand-up specials from the comedian, the first of which premiered in September.
The renewal also comes days after Crackle GM Eric Berger was promoted by Sony Pictures Television Networks to executive vp and chief digital officer.
“Thanks to Ben Ketai for his vision and to our stellar ensemble cast, Martin, Adam, Ron, Edi, Otmara and Addison, whose tremendous performances gave this series the kind of weight and edge that viewers have come to expect from a Crackle original,” said Berger. “We are excited to continue the story in season three and expect that Ben and company will take us on another entertaining and wild ride.”
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