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Peckish for a slice of ‘80s nostalgia?
Domino’s has enlisted Stranger Things actor Joe Keery, who stars as popular high school heartthrob Steve Harrington on the Netflix series, for a series of commercials based on the classic John Hughes 1986 teenage comedy Ferris Bueller’s Day Off.
Keery is the spitting image of Matthew Broderick’s truant rebel Bueller in his acid-washed jeans and white high tops in the ad that re-enacts the climactic scene from the film in which Ferris races across backyards and hops fences to get home before his parents find out he ditched school — or, in Keery’s case, to meet a pizza delivery man.
Keery is shown snagging a beer from the grasp of a barbecuing neighbor and stopping to introduce himself to bikini-clad sunbathers, just as Broderick did some 30 years before. The ad even features a cameo by Alan Ruck, who played Bueller’s best friend Cameron in the original film, dressed in the character’s iconic Red Wings jersey.
Stranger Things, which is set in a small town in the 1980s, became a nationwide phenomenon last summer on Netflix, and the series’ setting was a large contributing factor to its charm.
For comparison, here’s the original scene:
In another ad, Keery reenacts Broderick’s famous opening monologue from the film, breaking the fourth wall and talking directly to the camera while showering and getting ready for the day ahead:
And here’s Broderick’s original introduction, for comparison, with significantly less product placement:
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