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Mark Pedowitz, president of The CW, said as much during a call with reporters Thursday when asked whether he would attempt another offshoot, perhaps with characters already in the Supernatural universe. “We believe that there’s a real brand in Supernatural,” Pedowitz told reporters during a Thursday call ahead of its presentation.
The network passed on Supernatural: Bloodlines, which aired as a backdoor pilot and introduced a crop of new characters, led by Lucien Laviscount, Sean Faris and Nathaniel Buzolic. The ratings weren’t bad: The April 29 hour averaged more than 2 million viewers in live-plus-same-day.
“We had six really good pilots this year. We felt that Supernatural [spinoff Bloodlines] just didn’t quite get there, though we do know that people would come to it based on what we saw that night,” Pedowitz said. “I’ve already spoken to the creator and the studio. They know that we want to develop once more next season, a Supernatural spinoff. What it is and what it isn’t is still in the air.”
Pedowitz noted that discussions about what that spinoff would be will be determined around June and July.
Had The CW moved ahead with Bloodlines, the network would have had three spinoffs from its biggest shows, the others being Arrow (with The Flash) and The Vampire Diaries (The Originals).
Pedowitz remains high on Supernatural, which enters its 10th season in its Tuesday at 9 p.m. slot, touting at the top of the call that the Jensen Ackles-Jared Padalecki series had its biggest season in four years.
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