Cowboys Redskins Sunday Night Football NBC - H 2012
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Sunday Night Football went out on an especially high note for NBC, with the matchup between the Dallas Cowboys and the Washington Redskins earning football’s biggest ratings for a primetime regular season game in 15 years.
The game averaged 26.67 million viewers and a 18.3 overnight rating among households. The last game to pull in higher numbers was ABC’s 1997 showdown between the Broncos and the 49ers.
In the demo, early returns gave the game a whopping 9.0 rating among adults 18-49. With a 90-minute Football Night in America (4.2 adults rating), NBC averaged a 7.3 rating in the key demo and 21.4 million viewers for the entire night.
Football overrun and animation encores gave Fox a distant second-place finish for the night. The network averaged a 3.7 rating with adults 18-49 and 10.3 million viewers.
CBS, which also started the night with football overrun, had a new episode of 60 Minutes (1.5 adults) followed by encores. The network averaged a 1.1 with adults 18-49 and 7.5 million viewers.
Airing an America’s Funniest Home Videos repeat and Harry Potter and the Order of the Phoenix, ABC netted a 0.9 adults rating and 3.5 million viewers.
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