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Sunday’s much-hyped Super Bowl XLVIII, which saw the Seattle Seahawks topple the Denver Broncos in a near shutout, is not on track to break any records. Early returns for the climax of the 2013-14 NFL season give the game a 47.6 preliminary household rating and a 70 share. Down from last year, that puts it in the top five in metered market history.
Last year’s game, which pulled a then-record 48.1 household rating in early returns, went on to miss out on an all-time record with 108.41 million viewers. (The biggest Super Bowl, and the biggest event in U.S. TV history, came in 2012 with 111.3 million.)
Final ratings, including a total viewership tally, will arrive later on Monday — but the lopsided outcome of the game likely brought an audience drop-off later in the game. The first half of the game saw the Broncos fail to put any points on the scoreboard. The final 43-8 score was the most lopsided since the 1993 Super Bowl.
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Robert De Niro