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USA is previewing new unscripted series, The Moment, ahead of its official April debut.
The cable network is offering a sneak preview broadcast of The Moment, which is hosted by former NFL quarterback Kurt Warner, at 11 p.m. Wednesday, The Hollywood Reporter has learned.
USA also will preview the first episode at 11:08 p.m. April 8 following an airing of WWE Monday Night Raw in an effort to capitalize on its core audience. Two other airings also have been scheduled: 4 p.m. March 10 and 11 p.m. March 27.
In The Moment, nine individuals are given a second chance to pursue a dream. In the episode offered as the sneak preview, “America’s Cup Sailor,” San Diego native Robert Capita, who was on track to be part of the U.S. Olympic sailing team at the 1980 Moscow games until the U.S. boycotted, gets another chance to pursue his dream.
In recent months, broadcast and cable networks have ramped up efforts to sample their new offerings ahead of their series’ official debuts. Most recently, The CW rolled out midseason entry Cult online days before its TV debut. Networks continue to use big televised events to promote forthcoming debuts. For example, NBC used last summer’s London Olympics to preview freshman comedies Go On and Animal Practice.
The Moment is executive produced by The Hochberg Ebersol Company, with Justin Hochberg and Charlie Ebersol as EPs.
The Moment premieres April 11 on USA Network.
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