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Chris Noriega has been promoted to partner at Verve.
The TV lit agent becomes the company’s first former assistant to become a partner since the agency was founded in 2010. In all, Noriega becomes Verve’s ninth partner, joining Bryan Besser, Adam Levine, Bill Weinstein, Amy Retzinger, Adam Weinstein, David Boxerbaum, Felicia Prinz and Sean Grumman.
“We launched Verve over a decade ago with a goal of creating an environment in which interns become assistants, assistants become agents and agents become partners. Noriega’s promotion is extra special as he is the first to make the leap from assistant to partner! We are excited to add more fuel to our leadership team and look forward to what he accomplishes in this new role,” the Verve partners said in a joint statement Tuesday.
Former finance exec Noriega started at Verve in 2012 as an assistant. Two years later, he became the fourth assistant to be promoted to agent. His client list includes Academy Award-winning director Peter Ramsey (Spider-Man: Into the Spider-Verse), Emmy-Winning writers Dan Vebber (The Simpsons, Futurama), Elliott Kalan (The Daily Show) and Jim Margolis (Patriot Act, Veep), among others.
In keeping with the agency’s tradition, Verve surprised Noriega with the promotion during a company zoom meeting last week in which he was led outside to find his assistant and Verve’s resident bagpiper Madeleine Hamilton set up on his front yard playing “79th Farewell to Gibraltar.” Noriega also started Verve’s assistant training program and, before the pandemic, arranged for assistants and mailroom to attend client comedy shows, premieres and performances, and hosted client project screenings at the agency.
Noriega’s promotion comes as Verve continues to expand into publishing, books to screen, talent and theater with the recent hire of Noah Ballard and the promotion of Roberto Larios to TV lit agent.
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