USA has unleashed the first trailer for new scripted drama, Rush.
Rush follows Los Angeles-based Dr. William Rush (British actor Tom Ellis), who isn’t your average on-call doctor. He is highly discreet no matter what the ailment, as long as the client can pay his cash-only premium, and the doctor can party with the best of them. Think of it as an edgier version of USA’s Royal Pains, a similarly-premised show that lives in a much sunnier world.
From Warm Bodies filmmaker Jonathan Levine, Rush marks the next step in USA’s concerted effort to enter a new phase in its programming. While still abiding by the “blue-skies” mandate, the NBCUniversal-owned cabler — which recently bid farewell to Psych — hopes to continue on its path into more “provocative” scripted dramas by propping up dramas revolving around characters that veer into the antihero space, yet have some appealing qualities. The tough-edged Graceland, and even Suits, have certainly helped forge USA’s return to substantially more dramatic fare.
The second scripted series that USA will launch next, Satisfaction with Matt Passmore, follows an investment banker whose marriage is crumbling and finds himself becoming a male escort. And in the fourth quarter, the high-concept Dig miniseries toplined by Jason Isaacs and Anne Heche is said to have strong religious undertones.
As the first footage shows, the 10-episode Rush isn’t exactly light fare. The trailer, premiering Thursday during the season-three finale of Suits, opens with the cocky and confident Rush smoking a joint and popping pills. Paid thousands (more specifically $15,000) to serve Hollywood’s headline-makers, Rush doesn’t have any morals when it comes to picking and choosing his patients.
Simply said: “We don’t screen, we don’t discriminate, we don’t judge. We treat people who pay.”
Production begins in a little more than a month in Vancouver, with several days dedicated to filming on location in L.A.
Watch the first trailer below.
Rush has no premiere date set but is expected to bow later in the summer.